If you are someone who uses chat programs such as AIM, ICQ, Yahoo messenger, MSN, or Googletalk and have a lot of online friends, it can be a great way to get people to read your blog and to leave comments on it.
As it is with your signature on your email, you don't want to just send an instant message to people everytime you update your blog. You also don't want to simply send a message to someone asking to read your blog.
For someone who has been on your friends list for a while, you can be less formal of course, but you want to be polite when you talk to people who you may have not talked to in a while or someone who is new.
Use your own judgement when you are chatting with people about your blog. If it's someone that you haven't talked to in a while, and someone asks you what you have been up to, you can point them to your blog so that they know what is going on with you.
Some blogs, like LiveJournal, have their own messaging program, so that's also another good way to advertise your blog.
Be certain that you don't send someone a message though only to advertise your blog. It's more polite to say something about their blog first, and then tell them about your blog.
If you have a common interest, it's a good ice breaker and it will give you something to talk about.
Marketing and advertising your blog is not all that hard to do. You have to be persistent and want success however if you want your blog to do well. You cannot just make a post and forget about it. You have to continue updating your blog and marketing it so that it will become popular and one that everyone wants to read. There are other ways as well that are good marketing your blog. Keep reading for more information.
Interviewing people and posting it on your blog is an excellent way to market it. Just be sure that the people that you interview pertain to the market of your blog. You want all of your posts to be relevant, including any interviews that you might do. For example, if your blog market was vacuum cleaners, and you did an interview with the owner of Hoover vacuum cleaner; that would definitely pertain to your market.
If you hear any news on the market of your blog, be sure that you post it. Everyone loves news, and event he readers of your blog will appreciate you blogging about the current events in the market that you are blogging about. Something to keep in mind when blogging about the news is the more current the news, the better. No one wants to reread old news, so it is a great idea to try and stay as current as possible when you are blogging about the news.
Contests are another way that you effectively market your blog. Having contests on various things would be a lot of fun, and something that will keep your readers coming back. Everyone loves to win things, and you can also make the prize that you are giving away relevant to the market you are promoting on your blog.
While good content is something that you will need for your blog, you also want to ensure that it is original content as well. You can market a blog with something that is copied and that you do not own the rights. Plagiarism will get you in trouble with Google as well as the person that originally wrote the content. Be sure that all of your posts are ones that only you own the rights too. This is a great thing to know and do when you are marketing your blog.
Press releases are also an excellent way to market your blog. Sending out a press release or having one made for you is a great idea. You will find that they are even affordable for most budgets, and some companies offer a package deal for example, if you let us write your press release we will submit it for half price. Who could resist a deal such as that? Especially when you are budgeting and trying to get the most from your funds.
Comments on a blog are also a very important aspect of blog marketing. You will want to be sure that you always answer and acknowledge the comments that are made to your blog as well as others. When you show that you are an actual person that can hold a conversation, you are showing others that you are real and that you really and truly have the best intentions for your blog. Make sure that no comment goes unanswered.
Marketing a blog comes naturally for some and can be a little harder to focus on for others. Another important thing that you will want to do for your blog is to be sure that you find links. Exchange links, get one way links, and ask for more and more links. You will never have enough links to your blog. The more links the better in this case.
Blog marketing is not hard to do. Just be sure that you follow all of the proven and tried techniques that others are talking about and you wont go wrong. Just don’t give up and keep on marketing because it will pay off sooner or later.
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